So I came across this image and it got me thinking. I belong to several supermarket loyalty programs, something they are quite good at is remembering products I have bought and telling me (in emails) when they are on sale (on special as we say in Australia).

So, forget about fridge apps, and online ordering. I’m thinking purely of an enhancement to what I already do as an in-person supermarket shopper who uses their loyalty program.

It works best if you only use one supermarket…

1. Open the loyalty app
2. Photograph the box or barcode of a product that you had bought and just used
3. Speak your opinion – Growly likes this dog food

In a multi-person household, or even if you are scatter-brained and single… it means that you have a system that remembers which brands you like, or dislike. Per person.

So not only does your emails about sale items become more enhanced (things you prefer, not just things you bought), your AR experience in the supermarket can be awesome. The AR glasses and show you, like the image above, the products you like and where they are. For example, Oliver’s favourite muesli bars, or Maria’s preferred variety of apple. You could walk down every aisle and let the AR do most of the thinking for you. Faster and fewer mistakes that get you yelled at when you return home.